I run an independent packaging design and branding studio based in Ottawa. We specialize in creating illustrative designs that strike the right balance of strategy and character for consumer goods, hospitality, and lifestyle brands. As part of our design philosophy, we emphasize the importance of artfully portraying stories, evoking emotions, and establishing deep connections within our communities.
I collaborate with independently owned businesses that are committed and focused on making a positive impact through visual storytelling.
Design Systems, Brand Book, Brand Identity
Brand Identity, Illustrations, Websites
Package Design, Food & Beverage, DTC Packaging
After earning my creative stripes at Algonquin College's Photography and Graphic Design programs in 2011 and 2020, I set out to pave my own path. After seven successful years freelancing in photography, I decided to shift gears to pursue my dream of becoming a brand and package designer.
In my 5 years of designing, I've worked in a variety of industries, including: advertising, cannabis, alcohol, microbreweries, hospitality, lifestyle, medical, travel, and education. After working in reputable agencies & studios in Ottawa I decided to take a leap into going full-time independent — which I'm stoked I did.
In my free time, I enjoy rummaging through antique shops, daydreaming about my next pair of Dr. Martens, and kicking off my work week with new tunes from Spotify—each and every Monday. Honestly, I'm an easygoing laidback gal that just likes the simple things in life. It isn't rare for me to go to a liquor store or a grocery store to look down the aisles to find inspiration for my next big project. The worlds an interesting place and you can find inspiration anywhere - honest.