Boise, ID United States
Patty Costello
About me
I am a User Experience Researcher with 10+ years of experience in applied research, research design, interviewing, journey mapping, and testing users to understand needs and pain points. I love providing actionable insights to diverse industries including higher education, medical device companies, local and federal governments, and consulting companies.
I hold a PhD in Neuroscience with minors in Cognitive Science and Human Factors from the University of Minnesota. I have worked on and off in the UX field since the early 2000s, using both quantitative and qualitative methods.
My roles and specialties
User Research
What kinds of projects are you open to?
I am open to a range of projects. I have about 5 to 10 hours available per week.
Why do you love doing what you do?
I am a trained scientist. I loved doing the science - designing studies, analyzing the data, and generating conclusions, but science moves very sloooowly and it was hard to realize any immediate impact - even within the scientific community! In UX research, the research can have an immediate, real, and direct impact on a diverse range of fields and industries. I love seeing my research in action.