Hadley Slucher

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locationLouisville, KY

Hadley Slucher

Innovative Web Design and Development Specialist
Hadley Slucher

About me

As a web specialist, I have the unique experience of cutting my teeth in graphic design and gaining expertise in front-end design and development. From designing, developing, and maintaining websites to creating the design elements for new brands, I have an expansive skill set that makes me an asset to companies that need help with virtually any aspect of their website and digital brand.

My roles and specialties

Web Designer

Graphic Design, Branding, Web Development

Web Developer

HTML, CSS, JavaScript

Let’s connect

What is your primary focus as an independent professional?

I help people solve problems and elevate their brand with tasteful, eye-pleasing solutions. I do this by aiding them in the graphic design of their brand assets and materials and creating tasteful, user-friendly, and easy-to-maintain websites.

What makes you uniquely special?

Unlike many individuals who choose one area of focus, I have a knack for the creative design aspect of digital branding and the technical side, including website coding, such as HTML and CSS. I am uniquely qualified to help clients achieve form and function on their websites and branding materials.

How do you keep the creative fires burning?

I follow other creative types and tech wizards to inspire and challenge my knowledge of design and digital best practices. I’m continually drawing inspiration from other graphic artists, such as Milton Glaser and Harold Apples. I also research and read the latest marketing and digital trends in publications like Web Designer News.

Why do you love doing what you do?

I am passionate about helping others achieve breathtaking transformations—taking uninspiring and unattractive products and transforming them into something beautiful and inviting that better serves their brand. I also love the freedom that comes with creating a brand entirely from scratch and seeing the enthusiasm and excitement it generates for the client.

Have you always been independent? What has your career trajectory been?

While I didn’t start as an independent, I slowly gravitated toward it. I got my start in graphic design but took it upon myself to seek boot camps and opportunities outside of work to learn more HTML, front-end JavaScript, and more. In this way, I’m a self-starter who strives to be a well-rounded digital marketing professional.

How do you continue to grow your professional skills?

I have always sought out boot camps, newsletters, articles, and other resources to develop new skills and stay abreast of new trends and best practices. I also work hard to foster professional relationships and networking opportunities.

How have you benefited from mentors in your career?

I was fortunate to have a college professor who took me under his wing and supported me in my professional endeavors. He believed in me and helped advocate for opportunities that would further my professional growth.

Who are some of the clients you have worked with?

I’ve enjoyed working with various individuals in several industries, from a photographer who needed to create her website to a social media company that needed help to develop a new site and update their branding. I’ve also helped friends and local artists with branding a concert series and web design.

What is the most significant (to you) project you have worked on?

I would say my work on the concert series has been a meaningful project to me in that I created their branding from scratch with little guidance. I single-handedly shaped the identity of this successful concert series and am very proud of that.

What does the perfect job look like to you?

My ideal job is working with a client who understands the value of visuals and has a shared interest in presenting themselves uniquely and creatively.

What kinds of projects are you open to?

I enjoy working on projects covering everything from branding, web development and design, and anything else in the graphic design realm that helps the client promote their brand in the best way possible.

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