Marketing Basics for Freelancers
Start course
Duration
2 h 5 m
For whom
intermediate
Rating
3.9
Grow your freelance business with Indy's marketing course. Learn the skills needed to succeed in the freelance world, including email marketing, networking, and customer retention. Discover tips, strategies, and best practices for marketing your services, building your network, and keeping customers coming back. This course will provide you with the knowledge and tools to develop and execute a successful marketing plan.
Course Lessons
Lesson 1: Marketing Budget - How to Create One in 6 Easy Steps
Unlock the potential of your marketing campaigns by learning how to create a marketing budget in 6 easy steps. Discover how to most effectively utilize available resources to get the most out of each marketing effort. Strengthen your marketing strategy today with this free lesson from Indy University.
Lesson 2: 8 Tips for Effectively Marketing Your Freelance Business
Unlock the secrets to success in freelance marketing with this free lesson from Indy University. Discover eight invaluable tips and strategies to help enhance your freelance business and maximize your marketing efforts. Don't miss out on your chance to learn the tricks of the trade and make the most of your hard work.
Lesson 3: Maximizing Your Freelance Business Through Email Outreach
Explore strategies for creating and managing an email outreach list for freelancers in this lesson. Find out the best practices for building a list and maintaining vital relationships to help build a successful, sustainable business.
Lesson 4: How to Write a Cold Email That Will Actually Get a Response
Learn how to craft a powerful cold email that will engage your prospects and maximize your business opportunities. In this lesson from Indy University, Master the skill of writing unforgettable emails that open doors and greet interested customers!
Lesson 5: How to Retain Clients: Customer Retention Ideas You Can Try
Discover the necessary steps to retaining clients in this lesson! From recognizing red flags to working on strategies to prolong relationships, this guide will walk you through the process of stabilizing a successful freelancing career through improving customer retention.
Lesson 6: How to Ask for Referrals from Clients (With Email Samples)
Uncover how to master the craft of requesting referrals from clients with email samples in this lesson. Leverage the tips and tricks from this lesson to efficiently grow your freelance business.
Lesson 7: How to Increase Repeat Sales: Existing Customers Can Grow Your Business
Discover how to win more business from existing customers to keep operations running more smoothly and cost effectively. With the right strategies, lesson offers guidance to help you increase future revenue and solidify customer relationships.
Lesson 8: Building a Strong Client Base: How to Find Jobs on Fiverr and Upwork for Long-Term Success
Gain insight into the world of freelancing with this lesson by exploring job boards and websites, such as Upwork and Fiverr. Get a jumpstart on the competition by learning the best tactics and practices for success from the comfort of your own home.
Lesson 9: Networking 101 for Freelancers
Learn about the fundamentals of networking and techniques for launching a successful freelance business. Uncover the essentials for fostering meaningful connections and building your professional network that can propel you in your freelancing career. Come to this lesson to explore the foundations of networking and maximize your effectiveness as a freelancer.
Lesson 10: 8 Best Email Marketing Platform Integrations for Freelancers
Unlock the potential of email marketing in your freelance business by exploring eight of the best platform integrations. Gain critical insight into which tools and strategies will work best for you in this free lesson from Indy University. Enroll now to make the most of your digital marketing efforts.
Additional resources