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Event Sponsorship Proposal Template

Here’s how to use Indy’s Proposal Template to get started:


  • 1. Sign up for a free Indy account
  • 2. Launch Indy’s Proposals tool
  • 3. Edit your proposal template

That’s it! Your new proposal is ready to save, send, and use right away so you can land your next client sooner.

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Event Sponsorship Proposal Template
FROM
Sender's Name
Sender's Address
Sender's Company
TO
Client's Name
Client's Address
Client's Company

I'm writing on behalf of Modest Company. They would love to have your company sponsor the upcoming Palm Beach Charity Golf Tournament. The proceeds from the tournament are going to benefit the St. Jude’s Children’s Hospital charity.

Here’s what sponsoring this event will do for your company:

  • Most importantly, your company will be part of helping children and families as they battle cancer and the most severe pediatric diseases.
  • During the advertising leading up to the tournament, your company will be featured along with the other companies offering their support.
  • Throughout the tournament, brand and product placement will be placed at strategic locations and times.
  • A number of celebrities will be involved in the tournament. You could also build an ongoing relationship with these influencers.

The Palm Beach Charity Golf Tournament is a brilliant opportunity for your company to join others in supporting people at some of their most vulnerable and challenging moments.

Why Indy?

Your work may start with sending a proposal, but it doesn’t end there. Sign up for Indy to manage all your admin in one place.

  • Take the next step in your workflow with contract and invoice templates.
  • Connect your client information to projects, time tracking, invoicing, and messaging, all in one place, for a smoother project workflow.
  • Manage your schedule, to-do's, and get feedback and approval on your work.
  • Find support, build your team, and network with other freelancers by creating an Indy Profile.
Start for freeproposal templates

Event Sponsorship Proposal Template FAQ

What is an Event Sponsorship Proposal Template?

An event sponsorship proposal template can be used to shorten the process of contacting and recruiting potential sponsors. You can include blocks of reusable content in your template so that you are not creating completely new proposals for each potential sponsor.

A professional proposal is a brilliant way to increase your chances of recruiting the best sponsors for your event. By presenting potential sponsors with an attractive and detailed proposal, you will be showing them your attention to detail and commitment to quality.

Many events, especially larger events, approach several hundred sponsors. Investing in an effective template will save your time and increase the likelihood of your targets agreeing to sponsor the event.


How to write an Event Sponsorship proposal template?

In just a few easy steps, we will show you how to create your own Event Sponsorship proposal template.

First, you need a few things:

  • You’ll be using a document editor. You could use a separate app such as Word, Google Docs, Adobe InDesign, or Pages.
  • Indy is a great way to create proposals for clients because of the Proposals tool. The integration with your workflow and time tracking will help every contract run smoother.
  • You should also have access to any external files or media you want to include. For example, you will want your logo and pictures of landing pages you have already finished.

Now that you have those things, you can begin writing your Event Sponsorship proposal template.

If you have examples from previous proposals on hand, note what information can be reused and then use those as your guide for copying or rewriting it in the new document. For instance: if there are customer success stories included with the first one, include them when making a second template - this will ensure that all of their important details get included at no extra cost! 

If you don’t have a completed template, then Indy's proposal can automatically create one for you so that all the content is ready to edit.

Here are the basic steps:

  1. In your new proposal template, add your company information and branding.
  2. Review the sections in the template and add or remove sections as you need them.
  3. Add information to each section. Focus on what you can reuse for every client.
  4. Once you have added all the reusable information, save your work.

That’s it! Your new proposal template is finished.

When you use your template to create a full proposal, make a note of anything that is missing. Once you’re finished, go back and add this to your template so it will be ready for the next time. 

What should be in an Event Sponsorship proposal template?

Your event sponsorship proposal should Include a few key details about your event, what you offer in sponsorship packages, and when your event will take place.

Here are the elements we think you should include in every Event Sponsorship proposal:

  • Beautiful Cover Page. Sponsoring an event is usually about image and branding, so make your cover page stunning and attractive.
  • Event Good. Sponsoring an event usually produces some kind of moral benefit or community benefit. Try to describe this clearly.
  • Event Details. Sponsors will want to know about attendance, planning, exposure, and advertising channels.
  • Sponsorship Exposure. For any event, you should prepare a plan for how sponsors can plan to be featured.
  • Payment. Payment is implied in sponsorship, so this section will be expected. 

From here, you can wrap up the proposal template with next steps the customer can take. These can include:

  • A digital signing service for making the approval process happen much faster.
  • A standard contract your client can review. Your contract can reference your proposal to make the client-specific sections relevant.
  • You can also include a payment method here to help your client get started quickly.

Your proposal should make your client feel like sponsoring this event will boost their company’s exposure. Once they reach this conclusion, do not waste any time. Contact them with a phone call or email to ask if there's anything else that needs clarification.

How can a free Event Sponsorship Proposal Template help you win more sponsors?

The secret to winning more sponsors is to build your client’s confidence in the event. Proposal templates helps you do this in a few ways:

  • Show clients how efficient you are by preparing and sending proposals quickly. If you are on the ball, you can finish your first discovery call with a client, open your template, and have a finished proposal in 10-20 minutes.
  • A template you have invested time in should look professional and appealing. When it’s time to finish a proposal and send it, your effort will be rewarded by a client who is impressed with the quality of your work.
  • You can also make time for prospecting for new sponsors. Using a proposal template could save you thirty minutes or more when it’s time to create a new proposal. Make the most of this time and go find some more leads.

Those are three ways your proposal template can help you land more sponsors. Get started with one as soon as possible to begin reaping the benefits.

Event Sponsorship Proposal Template
FROM
Sender's Name
Sender's Address
Sender's Company
TO
Client's Name
Client's Address
Client's Company

Introduction

Say hello to your potential client. This is a great space to mention how you engaged with the client, what you understand about their plans, and any other information you know about this project. The main goal of your proposal is to connect with the client about the event they will be sponsoring.

I’m writing on behalf of {CLIENT NAME}. They would love to have your company sponsor the upcoming Palm Beach Charity Golf Tournament. The proceeds from the tournament are going to benefit the St. Jude’s Children’s Hospital charity.

Here’s what sponsoring this event will do for your company:

  • Most importantly, your company will be part of helping children and families as they battle cancer and the most severe pediatric diseases.
  • During the advertising leading up to the tournament, your company will be featured along with the other companies offering their support.
  • Throughout the tournament, brand and product placement will be placed at strategic locations and times.
  • A number of celebrities will be involved in the tournament. You could also build an ongoing relationship with these influencers.

The Palm Beach Charity Golf Tournament is a brilliant opportunity for your company to join others in supporting people at some of their most vulnerable and challenging moments.

Why {CONTACT NAME} for event sponsorship?

This is a section for you to sell the benefits of the contact sponsoring the event. You should mention the size of the event, location, and possible audience profile..

{CLIENT NAME} organized the first Palm Beach Charity Golf Tournament in 1983. Every year since then, major celebrities and pro golfers have come together to support a charity every year. PRevious charities supported include the Shriners, World Wildlife Fund, and the American Red Cross.

The event is attended by several thousand people each year. The crowds gather around each hole, making product and brand placement possible at strategic locations. 

Also, the golf tournament is televised nationally. Because of the pro-am nature of the tournament, the television audience is larger than one might expect for a golf tournament.

For these reasons, this tournament is a brilliant opportunity for your company to build your brand, connect with relevant influences, and support families.

Event Sponsorship Contract

This section details the specifics of the sponsorship contract. In a proposal, this section can be set up as tentative rather than a full commitment. The important thing is to describe the nature of the sponsorship and the level of payment required.

If your company decides to sponsor the event, then the terms of our contract will resemble this provisional agreement:

Promotion

The Sponsor will authorize {CLIENT NAME} to use their logo and branding to promote the event.

Payment

The total cost to be paid by the Seller to the Purchaser for the sponsorship will be _________________. A full payment schedule will be included in the contract.

Sponsor Presence

The sponsor is REQUIRED/NOT REQUIRED to attend the event or send a representative.

Sponsorship

{CLIENT NAME} will feature {CONTACT NAME} in sponsorship placements according to the schedule in the final contract.

Agreement

Once you agree to this proposal, I will prepare a simple contract for this sponsorship project. The contract will reference the terms of this proposal, including any amendments you suggest. If you agree to these terms, please sign below, and return this proposal to me.


Thank you very much. I look forward to working with {CLIENT NAME}.


Signed _____________________________________________________________

{CLIENT NAME}

Date: ______/______/____________

The Independent Worker

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