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Simple Web Design Proposal Template

Here’s how to use Indy’s Proposal Template to get started:


  • 1. Sign up for a free Indy account
  • 2. Launch Indy’s Proposals tool
  • 3. Edit your proposal template

That’s it! Your new proposal is ready to save, send, and use right away so you can land your next client sooner.

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Simple Web Design Proposal Template
FROM
Sender's Name
Sender's Address
Sender's Company
TO
Client's Name
Client's Address
Client's Company

Hello,

Thanks for giving me the opportunity to present this proposal to you. It was great to speak with you yesterday and I look forward to designing your company's website.

As I mentioned yesterday, I come from a web design background so I have a good understanding of the digital industry. Your Company's website is already fantastic, it's my goal to use design to increase brand awareness and get more people to visit your website.

The rest of this proposal details how I hope to achieve this and outlines my creative process. If you have any questions or thoughts about how this could better fit your needs, please reach out and we can set up a phone call. I'm happy to make adjustments.

My work enables companies websites like yours to stand out against competition. I’ve been assisting companies for more than five years.

Why Indy?

Your work may start with sending a proposal, but it doesn’t end there. Sign up for Indy to manage all your admin in one place.

  • Take the next step in your workflow with contract and invoice templates.
  • Connect your client information to projects, time tracking, invoicing, and messaging, all in one place, for a smoother project workflow.
  • Manage your schedule, to-do's, and get feedback and approval on your work.
  • Find support, build your team, and network with other freelancers by creating an Indy Profile.
Start for freeproposal templates

Simple Web Design Proposal Template FAQ

What is a Simple Web Design proposal template?

A proposal template is a tool you can use to make writing proposals easier. All the relevant details for your project are already included on its pages, so customizing this document takes only minutes.

For freelancers and independent contractors, a great proposal can be one of your most powerful job search tools. Proposals help you secure new work while also giving clients an idea about the talent they'll get when working with someone like yourself! Freelance professionals should take time to write up stellar proposals because it will open doors that might not otherwise have been opened.

You can invest time in creating a beautiful template for your proposals. This will include business information, logo and any other brand elements you want to add. There are sections of reusable content that cover topics such as the portfolio, common terms and conditions etc., and feedback from previous customers.

A template is a great way to establish yourself as an expert and maintain consistency across your brand. Every new proposal will have professional design quality, making good impressions on clients you want to win.

How to write a Simple Web Design proposal template?

Writing a Simple Web Design proposal template is simple. We'll show you a process for making your own with the help of this guide.

First, you need a few things:

  • You’ll be using a document editor. You could use a separate app such as Word, Google Docs, Adobe InDesign, or Pages.
  • When you use our Proposals tool, it’s really easy to connect your proposal to client records, a job contract, time tracking and invoices later.
  • You should also have access to any external files or media you want to include. For example, you will want your logo and pictures of landing pages you have already finished.

Now that you have those things, you can begin writing your Simple Web Design proposal template.

A great way to start making a template is to look at previous successful proposals. Copy information from them that can be reused in all your new proposals. This will save time and increase your chances of success.

If you don't have a complete template, then writing your own proposal from scratch using Indy's template is easy. Simply create a new one and start editing!

Here are the basic steps:

  1. In your new proposal template, add your company information and branding.
  2. Review the sections in the template and add or remove sections as you need them.
  3. Add information to each section. Focus on what you can reuse for every client.
  4. Once you have added all the reusable information, save your work.

That’s it! Your new proposal template is finished.

The best way to test the template is by using it to create a full proposal. While writing one, you can make note of what's missing from your template and go back later for updates.

What should be in a Simple Web Design proposal template?

Building confidence is vital for getting clients in the competitive Simple Web Design design industry. As a professional, your proposal needs to have an attractive design and clear structure.

Here are the elements we think you should include in every Simple Web Design proposal:

  • Beautiful Cover Page. Your cover page is the first thing potential clients will see when they open your proposal. It should do everything possible to make a great impression and leave them wanting more!
  • Service Description. This section is where you describe what your client should expect from working with you. You can include any specific approaches that are based on previous conversations or research.
  • Design Process and Milestones. In this section, help your client understand what will happen throughout the process by explaining each step of development. Be sure to explain when you'll be working on something and for how long so that they know exactly where their project is in its lifecycle at all times during the journey.
  • Social Proof. You are beginning to reel in your client, now it’s time to start landing them. Add a portfolio section here and utilize case studies, customer testimonials, and feedback as evidence of the quality work you can deliver.
  • Costs and Pricing. Great proposals are built on selling value, not talking about costs. Don’t move your cost and pricing section to an earlier point in your proposal. Instead, leave it to the end so the client is fully aware of the value you bring to the table.

From here, you can wrap up the proposal template with next steps the customer can take. These can include:

  • A digital signing service for making the approval process happen much faster.
  • A standard contract your client can review. Your contract can reference your proposal to make the client-specific sections relevant.
  • You can also include a payment method here to help your client get started quickly.

Your proposal will send a message of professionalism and dedication to the work you do. From its stunning cover page, all the way down to payment options at the back it is clear that your clients can rely on you for their needs as well as have access to services beyond those listed in your proposal should they need them later.

How can a free Simple Web Design Proposal Template help you win more clients?

The secret to winning more clients as a freelancer is to build your client’s confidence in your abilities. Proposal templates helps you do this in a few ways:

  • A template saves you time and makes your work look amazing. If you are on the ball, you can chat with a potential client about their work, hang up the phone, and finish a new proposal for them in ten or twenty minutes. Your new proposal won’t look rushed or half-done because it has so much useful information from previous templates that made this one just as great! Clients will be impressed by both your speed and efficiency.
  • A well-designed proposal template is going to turn into a proposal that impresses clients. You will look better because you are more efficient, but also your work looks attractive. Taking the time to customize a template so it looks good sets you apart from others who send simple emails or ugly proposals.
  • Finally, a proposal template will help you win more clients by freeing up your time to work on projects that are even bigger deals. If turning your template into a live proposal takes just fifteen minutes, you can use the time saved for other things like going back and forth with leads or finding new ones altogether.

Those are three ways your proposal template can help you land more jobs. Get started with one as soon as possible to begin reaping the benefits.

Simple Web Design Proposal Template
FROM
Sender's Name
Sender's Address
Sender's Company
TO
Client's Name
Client's Address
Client's Company

Introduction

Say hello to your potential client. This is a great space to mention how you engaged with the client, what you understand about their plans, and any other information you know about this project. The main goal of your proposal is to make a connection with the client about your web design services.

Hello {CLIENT NAME},

Thanks for giving me the opportunity to present this proposal to you. It was great to speak with you yesterday and I look forward to designing your company's website.

As I mentioned yesterday, I come from a web design background so I have a good understanding of the digital industry. {CLIENT COMPANY NAME}'s website is already fantastic, it's my goal to use design to increase brand awareness and get more people to visit your website.

The rest of this proposal details how I hope to achieve this and outlines my creative process. If you have any questions or thoughts about how this could better fit your needs, please reach out and we can set up a phone call. I'm happy to make adjustments.

Best,

{YOUR NAME}

Why {YOUR NAME} for business services?

Every business needs to show off sometimes. Use this space in your proposal to talk about your past work and competitive advantages. You could include pictures, links, and customer quotes to build up some proof about your skills.

My work enables companies websites like yours to stand out against competition. I’ve been assisting companies for more than five years.

Here are some testimonials from previous clients:

  • {YOUR NAME} was great to work with. They quickly made a plan and designed the website beautifully.  We’ll definitely use their services again. -Jill, CEO of ecommerce business
  • {YOUR NAME} is a brilliant professional. They set up our contract, started the work, delivered on time, and amazed us with the results.  -Tim, Sales Director of ecommerce business

My clients value my professionalism, commitment to deadlines, and the results I give them.

Project description

You introduced yourself to the client. Now, it’s time to show them you understand what they need and can deliver it for them. Write a paragraph or two in your proposal about the web design services they need and how you can deliver them.

Based on your information, {CLIENT NAME} needs a totally website revamp in the next 180 days. You want the website logos, design, and web pages to be redesigned.  {YOUR NAME} will review each page.

Objectives

In this section, you can be even more specific about your web design services. Your proposal can include specific targets to be met, software and equipment to be used, and reporting structure can be included. Cost and deadlines will be covered later.

Here is the plan. Let me break down the specific targets and how they will be met.

  • An action plan for each design will be prepared for your review.
  • Each page of the website will be improved based on the approved action plan.
  • Results will be monitored over a period of six weeks.
  • Weekly reports will be sent to {CLIENT NAME} to highlight progress and flag up any issues that should be addressed.

Any adjustments to the plans can be made by sending me a message via the Slack channel or by email at {YOUR EMAIL}.

Deadline and deliverables

You should commit yourself to reasonable deadlines. Be sure to allow plenty of time for the web design  work to be completed. Specific delivery formats can be highlighted in the proposal if this is relevant to the project.

I am committed to meeting your deadlines and delivering quality business work on schedule. Here are the milestones for this project:

  • Each web page will have an action plan within the first two weeks of starting the project. 
  • An action plan will be delivered as PDF files. Each one will be set up with a file sign-off system to track the progress of the documentation.
  • The approved action plans will all be completed within six weeks of launching the project. All work will happen within the times frame of {CLIENT NAME}.
  • Weekly reports will be produced for a period of six months from the start of the project. These will be sent as PDF files to {CLIENT EMAIL ADDRESS}.

My services have a reputation for organization, follow through, and prompt delivery. I take pride in this reputation and look forward to delivering exceptional results for {CLIENT NAME}.

Payment terms

Structuring your payments is important for your cash flow and the client’s clarity. List specific payments and dates in your proposal to avoid any confusion. You should also include details about any extra work or extra charges for your web design services.

Projects such as this one run for several months before they finish. To facilitate these projects, I offer a schedule of payments. Here are the payment milestones:

  • 25% initial payment due upon signing the contract and before any work begins. 
  • A further 25% of the total will be invoiced once the final audit and action plan has been approved.
  • The next 25% of the total will be due once the final page has been optimized.
  • Payment of the remaining 25% will be due once the final weekly report is made to signal the end of the contract.

All web pages should be optimized once during the process. If further optimization is required during the monitoring phase, any extra work will be billed monthly at a rate of $65 per hour.

Electronic invoice will be sent once the contract has been signed and milestones passed. Each invoice is payable within 10 business days of receipt. Late payments may result in suspension of work and/or late fees as specified in the contract.

Agreement

Once you agree to this proposal, I will prepare a simple contract for this web design project. The contract will reference the terms of this proposal, including any amendments you suggest. If you agree to these terms, please sign below, and return this proposal to me.


Thank you very much. I look forward to working with {CLIENT NAME}.


Signed _____________________________________________________________

{CLIENT NAME}

Date: ______/______/____________

The Independent Worker

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