Small Business Web Design Proposal Template

Eager to design websites for clients? Impress your prospective clients and simplify the proposal process with our small business web design proposal template. With a template that’s quick and easy to customize, you can showcase your design experience in just minutes.
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Small Business Web Design Proposal Template
Small Business Web Design Proposal Template
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Christine Morfin
450 Clousson Road
Team Designers and Associates
Andrew Smith
756 Bottom Lane
Proposal block placeholder


Hello Andrew Smith,

Thanks for giving me the opportunity to present this proposal to you. It was great to speak with you yesterday and I look forward to designing your company's website.

As I mentioned yesterday, I come from a web design background so I have a good understanding of the digital industry. Quickbiz's website is already fantastic, it's my goal to use design to increase brand awareness and get more people to visit your website.

The rest of this proposal details how I hope to achieve this and outlines my creative process. If you have any questions or thoughts about how this could better fit your needs, please reach out and we can set up a phone call. I'm happy to make adjustments.


Christine Morfin

Why Christine Morfin for web design services?

My work enables company websites like yours to stand out against the competition. I’ve been assisting companies for more than five years.

Here are some testimonials from previous clients:

  • Christine Morfin was great to work with. They quickly made a plan and designed the website beautifully. We’ll definitely use their services again. -Jill, CEO of e-commerce business
  • Christine Morfin is a brilliant professional. They set up our contract, started the work, delivered on time, and amazed us with the results. -Tim, Sales Director of e-commerce business

My clients value my professionalism, commitment to deadlines, and the results I give them.

Project description

Based on your information, Quickbiz needs their entire website revamped in the next 180 days including website logos, design, and web pages. Team Designers and Associates will review each page and make a recommendation for the redesign.


Here is the plan for how my design services will meet your goals. Let me break down the specific targets and how they will be met.

  • An action plan for each design will be prepared for your review.
  • Each page of the website will be improved based on the approved action plan.
  • Results will be monitored over a period of six weeks.
  • Weekly reports will be sent to Andrew Smith to highlight progress or flag any issues that need to be addressed.

Any adjustments to the plans can be made by sending me a message via the Slack channel or by email at

Deadline and deliverables

I am committed to meeting your deadlines and delivering quality business work on schedule. Here are the milestones for this project:

  • An action plan for each web page within the first two weeks of starting the project. The action plan(s) will be delivered as PDF files. Each one will be set up with a file sign-off system to track the progress of the documentation.
  • The approved action plans will all be completed within six weeks of launching the project. All work will happen within the time frame of Andrew Smith.
  • Weekly reports will be produced for a period of six months from the start of the project. These will be sent as PDF files to

My services have a reputation for organization, follow-through, and prompt delivery. I take pride in this reputation and look forward to delivering exceptional results for Andrew Smith.

Payment terms

Projects such as this one run for several months before they finish. To facilitate these projects, I offer a schedule of payments. Here are the payment milestones:

  • 25% initial payment due upon signing the contract and before any work begins. 
  • 25% of the total will be invoiced once the final audit and action plan have been approved.
  • 25% of the total will be due once the final page has been optimized.
  • Payment of the remaining 25% will be due once the final weekly report is made to signal the end of the contract.

All webpages pages should be optimized once during the process. If further optimization is required during the monitoring phase, any extra work will be billed monthly at a rate of $65 per hour.

An electronic invoice will be sent once the contract has been signed and milestones passed. Each invoice is payable within 10 business days of receipt. Late payments may result in the suspension of work and/or late fees as specified in the contract.


Once you agree to this proposal, I will prepare a simple contract for this web design project. The contract will reference the terms of this proposal, including any amendments you suggest. If you agree to these terms, please sign below, and return this proposal to me.

Thank you very much. I look forward to working with Andrew Smith.


Andrew Smith

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How it works

Templates make a good starting point, but the key to gaining clients is to stand out from the crowd. Indy’s proposal builder helps you close deals faster by letting you quickly customize proposals to your prospective client’s needs, turning cookie-cutter templates into professional, winning proposals that you can use again and again.
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Why Indy?

Your work may start with sending a proposal, but it doesn’t end there. Sign up for Indy to manage all your admin in one place.
  • Seal the deal with legally vetted contracts that protect your work, time, and money.
  • Manage your tasks and clients with simple yet powerful to-do lists and boards.
  • Record your time automatically and track which hours have been paid or need to be billed.
  • Get paid fast with invoices and accept multiple payment methods right through Indy.
  • Get a bird’s-eye view of everything due with a personal command center that monitors the status of your proposals, contracts, tasks, and invoices.

Small Business Web Design Proposal Template FAQ

What Is a small business web design proposal?

We are living in a highly digital world and staying ahead of the rest of the crowd can be highly competitive. The good thing about living in a highly digital age is the availability of tools that can help one stay ahead. One of the tools in the small business web design proposal. So, what is a small business web design proposal? In a lame man language, a small business web design proposal is digital curriculum vitae, which is it is an archive that will assist you with offering yourself and your work to customers. It is an outline of how you can help a customer with a breakdown of the issue they are attempting to settle and the arrangement you can give.

Some people when they think of web design proposal their mind tends to gravitate towards expense breakdown. However, it goes beyond expense breakdown as is a typical insight into the working of a professional website design developer. That is why an organization will ask for a web design proposal before the commencement of any tasks concerning web design services. So, if you are in the field of website design services you need to ensure that your website design proposal sticks out. For most small business web design services provider, they tend to have a default or format web design proposal that gets altered depending on the customer and their requirements. While having a default website design proposal is helpful and makes work easy. However, it is similarly critical to have an all-around planned and efficient website design proposal. The website design plan should exhibit strong portfolio things and references as much of the time, the website design plan is the first experience with a potential customer. It is vital to come out strong and make a lasting first impression. 

How to write a small business web design proposal?

If you are new to the world of small business web design proposals formulating one can, be a daunting process. For some, they may view it as rocket science. The good news is that should not be the case. Producing a small business web design proposal is as easy and simple as naming the alphabet. In this section, we shall dive into how to professionally construct a small business web design proposal.

The first initial step is the introductory part where it revolves around getting acquainted with the client. The introductory part reflects your business and the client’s needs. In the introductory part, it needs to have the client’s name, the title of the project, business name, and date of submission.

After carefully introducing yourself, the next part is the problem overview. The problem overview highlights the problem the client is facing or an area that the client is not capitalizing on. By understanding what the client is facing will in the long run help to build faith with the client as you will be able to understand your responsibilities and the project core. After clear identification of the problem, the next stage is the solution overview. The solution overview stage is where one looks at all scenarios and how best to produce the best solution that the business is facing. By helping businesses identify and solve their problems it will help you in staying in business with the company.

In writing a small business web design proposal, the next stage that is deliverables is what will make any small business hire you. This stage is important as it tends to look at the value you are adding to the small business. By detailing the deliverables, the small business may decide to hire or not to seek your services

After you have laid out the issue, arrangement, and expectations, the following segment is the execution stage. Its layout how you will approach making the site and tackling the customer's concern. In this part, you will need to carefully outline the various strides all in meeting the business needs. Ensure to have an essential timetable, so the customer realizes when to anticipate every deliverable. Help the client to understand the expectations so that they know what they need to do and when to help.

Finally, the last segment is the financial implication breakdown. For many, this is the toughest stage as here it is where the small business web design proposal is lost or won. It is vital to note that before beginning your small business web design proposal ask your customer what their all-out financial plan is. While this can be startling and you may get the feeling that you are infringing on some line, you are not.

What should be in a small business web design proposal template?

In writing a small business web design proposal, the length should be right. It should not be too short that it does offer ample information or too long that the client cannot go through it all. For you to be able to meet the required length ensure that the small business web design proposal covers the essential sections.

The first section is the cover page section. The cover page section is a simple letter that is meant to address the client and the project name. Then followed by the confidentiality statement. The confidentiality statement is the legal bidding section that prohibits the information contained in the small business web design proposal to be shared by the public.

Afterward is the problem statement where one highlights the problem that the business is currently facing. After highlighting the business problems, the next stage is the recommended solution. The recommended solution looks at the best possible ways to solve the business problems. Then finally the cost and pricing section provides an overview of the total financial breakdown of the project. One can also include company information though it is optional as some small business web design proposals do not have it. This is a brief overview of your company and the services you offer.

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