Here’s how to use Indy’s Invoice Template to get started:
You’ll use your invoice to get paid for your marketing work.
Your clients can clearly see the services you provide, when they should pay for them, and any late fees, if applicable. A well-designed invoice makes it easier to avoid questions about how much money is owed or due by which date.
Accepting multiple forms of payment is easier now than ever before. Select which payment methods you accept on your invoice and invite your customers to choose the payment method that’s best for them.
You can use your marketing invoice to bill clients for many services, such as:
Whatever services you are billing your clients for, using a single form of billing will make life simpler. Connecting your invoices to a payment system and bank account will help you keep track of paid and unpaid bills easily.
You can bill your clients by sending them an invoice. There are a few things to get right with your billing. Here’s a short list:
That’s it! Those are the basics of how to bill someone for your work.
The average rate for marketers is $125-$150 per hour. New marketers without a large portfolio may charge less per hour. Once you are established and can prove your results, your rates may rise according to the value you bring to the business.
Knowing how much to charge for your work is a complicated area. We want to help freelancers, so we’re going to give you some general tips here about settling on the best amount to charge clients for your services.
Let’s think about this from a few different perspectives:
First, how much do you want/need to earn? You should create your rates to reflect what you need to earn. Keep in mind that you won’t get paid for some of the things you must do, such as preparing your taxes, looking for more customers, and weekly admin work. So, your hourly or project rate needs to be a little higher to make up for the unpaid work that is part of every freelancer’s life.
Second, how much do others charge for similar services at your level of expertise and experience? This question can be a little difficult to answer, but you can just ask. Join a Facebook group and ask. Call a local competitor and ask. Once you know what they charge, you can go under that if you’re new to the market or over it if you’re the boss.
Another massive item you should plan for is taxes. You’ll be paying your own taxes as a freelancer, so your rates should incorporate the taxes you’ll eventually have to pay. The average tax amount paid by Americans, for all taxes, is about 29%. This means you’ll end up paying $3 in taxes out of every $10 you earn. Price your work to pay your taxes and be left with the income you want.
Your best rates will be different because everyone’s market is different. What works on the West Coast might not be successful in Texas. Try a few different price points until you find the rate clients accept and you can live on.
This part is easy! Here’s a step-by-step guide to getting your invoice done:
Once you’ve finished these six steps, you are ready to send your invoice to your client. Send it straight from Indy or download it as a PDF and use your own email client to send it.
Indy offers an all-in-one platform for freelancers to manage all their admin work. When you sign up with Indy, your invoicing gets better because the other tools work together. For example, you can use Indy’s Time Tracker to note the time spent on a project. When you’re ready, the Invoice tool can automatically pull your unbilled hours for the project onto your invoice to make it ready to use. This makes your billing more accurate and saves time as well. When you set up your customers and projects with Indy, your entire workflow becomes smoother.
Explore our blog for more info on making money.