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Public Relations Invoice Template

Create a professional invoice in minutes with no design or accounting training. Simply add your information to our ready-made templates and get paid faster. Want to access all our customizable templates? Enter your email below to join Indy for free.

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Invoice
Your Name
Your Company
Your Address
Bill to:
Client's Name
Client's Company
Client's Address
Date
Item name
Description
Units/hrs
Rate
Subtotal
10/01/2021
Product decisions
-
-
1.00
0.00
10/06/2021
Public informing
-
-
1.00
0.00
10/06/2021
Media creation
-
-
1.00
0.00
Subtotal
$0.00
Total due
$0.00
This invoice was generated by Indy

Get paid quicker and easier

You can sign up for Indy to make your whole workflow better. With Indy, invoices are just a part of one seamless process that includes proposals, contracts, time tracking, client approval, and payment.

Indy Invoice templates take the pain out of billing.

  • Build and send an invoice in minutes.
  • Personalize your invoices with your brand color and logo, and leave a nice message for your recipient.
  • Accept payment by top credit and debit cards, check, wire transfer, direct deposit, and more.
  • Add your unbilled time tracks to your invoices as line items for easy payment.
  • Include discounts, late fees, and request deposits.
  • Make single invoices or set up recurring billing.
  • Send your invoices straight from Indy or export them to PDF to send them however you want.
  • Keep track of each invoice’s status, so you know who has paid and who to remind.
  • Set the estimates in your proposals to automatically generate invoices when accepted.
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invoices

Public Relations Invoice Template FAQ

What is a Public Relations Invoice used for?

A public relations invoice is used by PR professionals to get paid for the services they provide to their clients.

If you work in the PR sector, whether as an individual or a business, you need public relations invoices to clarify the services provided and the cost of those services. By submitting a clear and succinct PR invoice, you can avoid confusion and misunderstandings and get paid quickly and in full.

You can use a public relations invoice to receive payment for some or all of the services below:

  • Outreach: One of the most important parts of a PR professional’s job is to reach out to the media and arrange publicity. It usually constitutes the bulk of the public relations invoice.
  • Material Cost: As a PR professional, you may need to pay for materials, including books, DVDs, and merchandise. The cost of these materials should be billed to the client.
  • Consultations: You can use a public relations invoice to bill your client for advice that you provide when addressing them in person. The cost of these meetings is usually bundled in with another item, but if there are more meetings than usual, they could be billed separately.
  • Expenses: If materials are shipped to media representatives and reviewers on behalf of the client, they will incur postage charges and other expenses, all of which can be included on the invoice. Travel and accommodation costs can also be billed to the client.

Regardless of the services that you provide, be sure to add payment details to your PR invoice or connect it to a payment network. Not only will it fast-track the payment to your account, but it will make the process easier for your client, and that’s ultimately the end goal.

After all, the easier it is for them, the more likely they are to pay immediately, as opposed to putting the invoice on the back burner and delaying it for several days or weeks.

How do you bill for your PR work?

You can bill your clients by sending them an invoice. There are a few things to get right with your billing. Here’s a short list:

  • You can bill by the hour, milestone, or project. 
  • Hourly billing is really common and you can use Indy’s Time Tracker to track your hours easily. You can even add your time tracks to your invoices as line items.
  • Milestone billing is useful for larger projects that will take place over several weeks or months. Set some milestones, such as the delivery of first stages, and send an invoice when those milestones happen. 
  • Billing by the project is very common for freelancers. Once the client approves the final proof, send them the bill.
  • Many freelancers take a deposit at the beginning of the project. This protects you from shady clients and sets you up for cash flow success. Deposits up to 50% are normal.
  • You should set out your billing and payment terms in your contract. If you don’t have a contract, use Indy’s Contracts tool to create one before you start work.
  • Once you finish the work or pass the milestone, send the client an invoice. If you don’t have an invoice, you can use Indy’s invoice generator to create a professional invoice in just a few moments.

That’s it! Those are the basics of how to bill someone for your work. 

How much to charge for your PR work?

Short answer: 

Most freelancers work 36 hours per week and charge $21 per hour according to a survey by Payoneer. Experience level is the most important factor in determining the best hourly rate to charge. New freelancers usually charge a lower amount, while experienced experts charge two to three times the average rate for their industry.

Knowing how much to charge for your work is a complicated area. We want to help freelancers, so we’re going to give you some general tips here about settling on the best amount to charge clients for your services.

Let’s think about this from a few different perspectives:

First, how much do you want/need to earn? You should create your rates to reflect what you need to earn. Keep in mind that you won’t get paid for some of the things you must do, such as preparing your taxes, looking for more customers, and weekly admin work. So, your hourly or project rate needs to be a little higher to make up for the unpaid work that is part of every freelancer’s life.

Second, how much do others charge for similar services at your level of expertise and experience? This question can be a little difficult to answer, but you can just ask. Join a Facebook group and ask. Call a local competitor and ask. Once you know what they charge, you can go under that if you’re new to the market or over it if you’re the boss.

Another massive item you should plan for is taxes. You’ll be paying your own taxes as a freelancer, so your rates should incorporate the taxes you’ll eventually have to pay. The average tax amount paid by Americans, for all taxes, is about 29%. This means you’ll end up paying $3 in taxes out of every $10 you earn. Price your work to pay your taxes and be left with the income you want.

Your best rates will be different, because everyone’s market is different. What works on the East Coast might not be successful in Nevada. Try a few different price points until you find the rate clients accept and you can live on.

How to create a PR invoice?

This part is simple! Here’s a step-by-step guide to getting your invoice done:

  1. Open one of Indy’s Freelance Invoice Templates.
  2. Add your business branding and information.
  3. Insert your client’s contact information.
  4. Number your invoice in a useful way.
  5. Fill in the lines with your work completed and the cost per task/hour.
  6. Check the invoice total and details.

Once you’ve finished these six steps, you are ready to send your invoice to your client. Save it in your Indy workspace or download it as a PDF. Then, email it to your client so they can pay you.

Why Choose Indy?

Indy offers an all-in-one platform for freelancers to manage all their admin work. When you sign up with Indy, your invoicing gets better because the other tools work together. For example, you can use Indy’s Time Tracker to note the time spent on a project. When you’re ready, the Invoice tool can automatically pull your unbilled hours for the project onto your invoice to make it ready to use. This makes your billing more accurate and saves time as well. When you set up your customers and projects with Indy, your entire workflow becomes smoother.


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