Web Design Invoice Template

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Invoice #
Reference #
Jan 31, 2023
Feb 14, 2023
Denise Chappell
Chappell Creative
2192 Cambridge Court
Charles Bandy
4864 East Avenue
Aug 31, 2021
Sep 13, 2021
Sep 13, 2021
UI design
Total due
Hi Charles! Thanks so much for the continued business. Looking forward to the next project.
Late fee
If this invoice is unpaid by the due date, a non-compounding late fee as a percentage of the invoice total in the amount of 10% will be applied monthly to the outstanding amount.
Thank you for your business.
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How it works

Don't wait another minute to get paid. Create your next invoice in minutes, accept flexible payment methods, and track the status of every payment in one place. Here’s how to get started:
Sign up for a free Indy account
Launch Indy’s invoice builder
Edit your invoice in minutes
Send it off with just a click
Get paid fast

Get paid quicker and easier

Indy Invoice templates take the pain out of billing.
  • Build and send an invoice in minutes.
  • Personalize your invoices with your brand color and logo, and leave a nice message for your recipient.
  • Accept payment by top credit and debit cards, check, wire transfer, direct deposit, and more.
  • Add your unbilled time tracks to your invoices as line items for easy payment.
  • Include discounts, late fees, and request deposits.
  • Make single invoices or set up recurring billing.
  • Send your invoices straight from Indy or export them to PDF to send them however you want.
  • Keep track of each invoice’s status, so you know who has paid and who to remind.
  • Set the estimates in your proposals to automatically generate invoices when accepted.

Web Design Invoice Template FAQ

What Is a Web Design Invoice Used For?

You'll use your invoice to get paid for your web design work. 

Your clients will appreciate professional invoices because it allows them to easily see services and products they are paying for, as well as when their payment is due. A clear design reduces questions about amounts, payments, or deadlines that you may receive from your client.

Accepting multiple forms of payment is easier now than ever before. Select which payment methods you accept on your invoice and invite your customers to choose the payment method that's best for them. 

You can use your web design invoice templates to bill clients for many services, such as:

  • Wireframe layout
  • Dev time for specific tasks
  • Plugin customization
  • Theme development
  • API installation
  • Software subscriptions

Whatever services you are billing your clients for, using a single form of billing will make life simpler. Connecting your invoicing software to a payment system and bank account will help you keep track of paid and unpaid bills easily. Operating your web design business more efficiently is a big win.

How do you bill for web design work?

You can bill your clients by sending them an invoice. There are a few things to get right with your billing. Here's a short list:

  • You can bill by the hour, milestone, or project. 
  • Hourly billing is really common and you can use Indy's Time Tracker to track your hours easily. You can even add your time tracks to your invoices as line items.
  • Milestone billing is useful for larger projects that will take place over several weeks or months. Set some milestones, such as the delivery of first proofs, and send an invoice when those milestones happen. 
  • Billing by the project is very common for web designers. Once the client approves the final proof, send them the bill.
  • Many freelancers take a deposit at the beginning of the project. This protects you from shady clients and sets you up for cash flow success. Deposits up to 50% are normal.
  • You should set out your billing and payment terms in your contract. If you don't have a contract, use Indy's Contracts tool to create one before you start work.
  • Once you finish the work or pass the milestone, send the client an invoice. If you don't have an invoice, you can use Indy's invoice generator to create a professional invoice in just a few moments.

That's it! Those are the basics of how to bill someone for your work. 

How much to charge for your web design work?

Short answer: 

Most web designers charge between $50-$100 for their work. Junior web designers could be much lower than this, while a senior web designer could easily double these rates.. Experience level is the most important factor in determining the best hourly rate to charge.

Knowing how much to charge for your work is a complicated area. We want to help freelancers, so we're going to give you some general tips here about settling on the best amount to charge clients for your services.

Let's think about this from a few different perspectives:

First, how much do you want/need to earn? You should create your rates to reflect what you need to earn. Keep in mind that you won't get paid for some of the things you must do, such as preparing your taxes, looking for more customers, and weekly admin work. So, your hourly or project rate needs to be a little higher to make up for the unpaid work that is part of every freelancer's life.

Second, how much do others charge for similar services at your level of expertise and experience? This question can be a little difficult to answer, but you can just ask. Join a Facebook group and ask. Call a local competitor and ask. Once you know what they charge, you can go under that if you're new to the market or over it if you're the boss.

Another massive item you should plan for is taxes. You'll be paying your own taxes as a freelancer, so your rates should incorporate the taxes you'll eventually have to pay. The average tax amount paid by Americans, for all taxes, is about 29%. This means you'll end up paying $3 in taxes out of every $10 you earn. Price your work to pay your taxes and be left with the income you want.

Your best rates will be different, because everyone's market is different. What works for all the services on the West Coast might not be successful in Texas. Try a few different price points until you find the rate clients accept and you can live on.

How to create a web design bill template? 

This part is easy! Here's a step by step guide to getting your web development invoice done:

  1. Open one of Indy's Graphic Design Invoice Templates.
  2. Add your business logo, branding and contact details.
  3. Insert your client's contact information.
  4. Add your invoice number in a useful way. Check and change the invoice date as well.
  5. Fill in the lines with all the details for the web design services provided
  6. Check the invoice total, payment details, and invoice details.

Once you've finished these six steps, you are ready to send professional invoices to your client. Send it straight from Indy or download it as a PDF and use your own email client to send it. 

Why Choose Indy?

Indy offers an all-in-one platform for freelancers to manage all their admin work. When you sign up with Indy, your invoicing gets better because the other tools work together. For example, you can use Indy's Time Tracker to note the time spent on a project. When you're ready, the Invoice tool can automatically pull your unbilled hours for the project onto your invoice to make it ready to use. This makes your billing more accurate and saves time as well. When you set up your customers and projects with Indy, your entire workflow becomes smoother.

Which invoices do you need for your web development services?

Many freelancers use more than one form in their invoicing system. You might even need more than one for a single web design project. Here are some different templates you might use during the invoicing process:

  • A recurring invoice is useful for projects broken up over a few payment cycles that have identical recurring payments.
  • You might want a credit invoice and debit invoice if you are working on larger projects with different pieces of equipment.
  • A prepayment invoice is common in the web design industry when clients pay in advance for some services.

Having the right invoice types could help you create your own invoices that will help you get paid faster, avoid late payments, and make tracking payments easier.

What other options are there for invoices?

You could use Google Docs and Google Sheets as invoice software. Microsoft Word and Excel are also available. However, these don't offer payment reminders, any connection to accounting software, support for recurring invoices, and all your invoices will be saves in separate files, making the payment process more difficult.

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